News Release

Ciprus Limited LLC Announces The Commissioning of the 5th Edition of the North American Contract and Residential Upholstery Market Study

Winter 2005 - Ciprus Limited LLC an Essex, Connecticut based marketing research and consulting firm announces the plans to launch the 5th edition of its major study of the multi-billion dollar Contract and Residential Upholstery Fabric Market.  The study, completed every 4 years, was last completed in 2001.

The project, will be conducted over the next 9 months, and will document the changes that have occurred in the industry since the last study was published. As planned, the report will include over 500 pages of issues, trends and a census of all upholstery fabric mills in the United States and Canada and over 175 leading contract and residential furniture producers.

The study will detail the current production and consumption of upholstery fabric by specific fiber content, weave construction and end uses including contract and residential seating fabric, contract panel, drapery, bedspread, wallcovering and cubicle fabrics.

Fabric use in residential furniture is described by the major styles;  country, contemporary, transitional and traditional, in addition to the specific platforms including recliners, motion, occasional chairs, sofa sleepers, and stationary upholstery.

The undertaking, the most comprehensive of its type, will cover all fabrics including all man-made fibers as well as all natural fibers and quantifies markets and segments by lineal yards, dollars and pounds of fibers.

The research plan calls for the completion of over 500 telephone interviews with mill presidents and plant managers as well as merchandising managers and fabric specialists with the leading furniture manufacturers. In addition, over one hundred interviews will be conducted with key decision makers in state fire marshall's offices and other code governing agencies to document continuing trends in adoption of fire code regulations. The top 200 Interior Design Firms & Specifiers will also be surveyed.

Commitments have been received from a prestigious list of charter subscribers included many of North America's leading upholstery mills, and fiber producers.  

There are still openings for additional subscribers. An added benefit of being a Charter subscriber is the opportunity of participating in the research design.

A copy of the completed study prospectus and pricing information may be ordered by direct request from the company (860)767-7685 or by e-mail at upholsteryinfo@ciprus.com.

Ciprus LLC - marketing research and consulting assignments; siding market research, tool marketing research, flooring research, upholstery market research, construction marketing research.

Ciprus Limited, LLC
121 Saybrook Road - Suite 301
P.O. Box 932
Essex, CT  06426-0932

E-mail: info@ciprus.com
Phone: 860-767-7685
Fax: 860-767-2941

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